The Role of Community Engagement in the Success of Local Events in Gombe Local Government Area, Gombe State
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- 1-5 Chapters
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- NGN 5000
Chapter One: Introduction
1.1 Background of the Study
Community engagement is a cornerstone of successful local events, fostering a sense of ownership, inclusivity, and active participation among residents. In Gombe Local Government Area, local events, including cultural festivals, youth empowerment programs, and town hall meetings, rely heavily on community involvement for their planning and execution. Effective engagement strategies such as community forums, stakeholder consultations, and volunteer involvement enhance the relevance and impact of these events (Abubakar & Hassan, 2023; Yahaya et al., 2024). However, inadequate engagement often results in poor attendance, lack of cultural resonance, and minimal long-term benefits. This study explores how community engagement contributes to the success of local events in Gombe LGA, highlighting the practices that foster collaboration and inclusivity.
1.2 Statement of the Problem
Despite the importance of community engagement in local event success, many organizers in Gombe LGA fail to prioritize inclusive participation. Challenges such as inadequate communication, lack of stakeholder representation, and limited access to resources undermine the effectiveness of these events. As a result, events often fail to meet community expectations or achieve their intended objectives. This study addresses these gaps by examining the role of community engagement in ensuring the success of local events in Gombe LGA.
1.3 Objectives of the Study
1. To analyze the impact of community engagement on the success of local events in Gombe LGA.
2. To identify barriers to effective community engagement in the planning and execution of events.
3. To propose strategies for enhancing community engagement in local event management.
1.4 Research Questions
1. How does community engagement influence the success of local events in Gombe LGA?
2. What challenges hinder effective community engagement in event planning?
3. What strategies can improve community participation in local events?
1.5 Research Hypotheses
1. H1: Community engagement significantly contributes to the success of local events in Gombe LGA.
2. H2: Barriers such as poor communication and inadequate stakeholder representation limit engagement effectiveness.
3. H3: Implementing targeted engagement strategies enhances event success.
1.6 Significance of the Study
This study provides practical insights for event organizers and policymakers on the benefits of community engagement in local event management. The findings highlight best practices and address existing challenges, contributing to more inclusive and impactful event planning. Furthermore, it enriches academic discourse on the role of community participation in sustainable event development.
1.7 Scope and Limitations of the Study
The study focuses on community engagement practices in local events within Gombe LGA, Gombe State. It does not examine other factors influencing event success or events outside the specified region.
1.8 Operational Definition of Terms
1. Community Engagement: Active participation of local residents in event planning and execution.
2. Local Events: Events organized within a specific community, such as festivals and empowerment programs.
3. Event Success: The achievement of desired outcomes, including high attendance and positive feedback.
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